Well....you can't.
The whole idea of self deception is odd, and it's not quite as simple as consciously saying 'Okay, I choose to be aware of everything I choose to not be aware of'. You're choosing to not be aware of it, and deceiving yourself into believing you
do want to be aware of it. Still, you're choosing to not be aware.
"To thine own self be true."
Some unconscious processing is deeper than mind, is even pre-mind. There three energies which show this operation, the three gunas, rajas, tamas, sattva. Some quotes:
These three energies are called gunas, which means rope, because they bind the soul, the indweller in the body, to habitual thoughts, feelings(emotions) and actions. Each binds in a different way. Rajas binds by longing and attachment. ...Tamas binds by ignorance and its effects. ...Although sattva is a necessary stepping stone to self realization, it binds to attachment to pleasure and happiness. When the mind is sattva, you feel good. When you feel good, there is a strong tendency to identify with the feeling. ....Sattva also binds by attachment to knowledge. ...
We believe that we consciously interpret our experiences, but actually rajasic, tamasic and sattvic values do the interpreting. ...When self knowledge dawns in a sattvic mind, it is a perfect means to evaluate and process experience. Unexamined experience no longer accumulates, because it is processed on the spot.... Self knowledge removes doubt about the nature of the world because it reveals things as they are. ....People would not be who they are if they could help it; we would all be the gods and goddesses we want to be. We are victims of our ignorance of the truth. ...
It is not a secret that psychological dysfunction is carefully handed down from generation to generation. Conditioning means that you do not have any choice.
It happens when you are not aware.How Can I Get A Pure Mind?
...First, pay close attention to the mind and recognize the energy in play in the moment. Rajas and tamas, by their very nature, are inimical to self study. Rajas diverts attention into the world, when it should be focused within. Tamas conceals the intellect behind a dark cloud, making observations difficult. To further complicate matters, the ego resists every effort at self study because it is attached to the way it sees things. .....
You are not special and the universe is not eagerly sitting around waiting to deliver a much needed miracle. If you are looking for outside help or a sign from the cosmos, know that your mind is firmly in the grip of delusion. Resistance to change is tamasic. ...Assuming that you have overcome your resistance and are actually ready to begin transforming your mind, how do you begin? On the surface it seems that you have no control over the three energies. ...Our moods motivate our behavior. It does not have to be like this. Rajas and tamas are unconscious energies, viruses that thrive in the dark. They survive because
they fly beneath the radar of attention and replicate themselves secretly as we act. To expose them, we need to connect our actions and their results. This seems obvious, but it is not as easy as you might imagine.
...When you are caught in the rajas-tamas cycle, you are not happy and cannot assimilate the knowledge you gain from experience. Thanks to the samskaras your bad habits keep replicating themselves. .......One part of the mind lives in daylight and another in darkness. Such is the nature of duality. Consequently, it often seems that we are two very different people. ...Compassion is the understanding that nobody, including you, would be who they are if they could help it. Ignorance is not something you do. It is something that happens when you are not aware of who you really are.
...If you discover resistance, it is important to identify the problematic values and understand why they are not serving you. ...When you value your desires unnecessarily, you are asking for anger. ....anger is just frustrated desire.
Rajas projects and tamas obscures, but sattva reveals things as they are. When sattva is present the intellect is clear and experience is seen for what it is. Unlike rajas and tamas, sattva is an indirect means of enlightenment, because it reveals the self. In the diagram on the next page, the self,
awareness shines upon each of the three energies in the causal body. ......The conclusion is obvious: if I want to experience the self as it is, I should cultivate the sattvic mind. Experience of the self is not enlightenment, but it can lead to enlightenment if the intellect can assimilate the knowledge-- "
I am awareness" --that arises
when the attention is turned within and the mind is sattvic. When rajas dominates the mind, desires interpret experience. When tamas dominates, fear interprets experience. Both obscure the truth. When sattva dominates truth interprets experience. pages 174-189 How To Attain Enlightenment, The Vision of Nonduality by James Swartz, 2009
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The point is these energies operate automatically and unconsciously, and they keep operating perpetually, unless something enters and sees what's going on, attention. The
bold sentence is the operation of the average person.
If they fly beneath the radar of attention, is what usually happens with most people. The
underlined is the solution. (Which E has shared, but the post points out the whole process is not as easy as E says it is, because the three gunas operate below the level of ordinary mind). Unconscious means you don't have a choice. There
isn't a choice until one deliberately begins looking at this whole process. Why? Because we take the ordinary mind to be the 'actor', but it is not, it's merely the re-actor. What we think of as self is merely the conditioning (as self-referential thinking, feeling/emotions, acting), and
is the problem.